01/07/2024
Following the successful completion of the 3rd Parenting Conference by Project Parenting, and with the Fisher- Price Let’s Draw product range by GIM as a Gold Sponsor, a unique e-book has been created with a variety of educational articles, stories and suggestions, to remind us that child-rearing stereotypes can be broken!
It is already scientifically documented that human physiology is attuned to learn by means of play & games. However, what is not so widely known is that the learning rate increases by approximately 20-40 times with creative play, as indicated by recent studies.
As discussed in the special article by Foteini Meletaki (*) on how to avoid falling in the trap of screen-time and to break the stereotype of giving kids a tablet/phone to keep them occupied, the very importance of meaningful interaction between parent and child comes to the forefront, even if it is only for 45-60 minutes – aka the “Golden Hour of Play”, a term coined by Dr. Miriam Stoppard.
In particular, this article demonstrates how with creative play products, such as the Fisher-Price Let’s Draw collection by GIM, every parent has the ability to establish and further cultivate this brief, but very productive, circumstance of “learning by playing” with quite simple and easy ideas and ways, despite our busy daily lives.
(*) Maternity Assistant, Pre & Post Natal Yoga Instructor, Parenting Trainer, Attached at the Heart™ Certified
29/09/2025
The Fisher-Price Let’s Draw product line, part of the GIM collection by Giovas S.A., has been honored with the Gold Award in the Best Activity Toy 2-10 Years category at the Mother, Baby & Child Awards 2025. This prestigious recognition reaffirms the quality and innovation…
22/09/2025
Giovas Group of Brands, a leading Greek company with decades of a successful presence in the stationery, office, and school supplies sector, is proud to announce its new strategic partnership with the renowned Spanish brand, MILAN since 1918. As of January 2026, Giovas Group of Brands becomes the…
15/09/2025
For yet another year, Giovas S.A. will be present with its booth, C224, at the leading international trade fair Brand Licensing Europe 2025, taking place in London from October 7 to 9. Our participation as an exhibitor in this important event for the second consecutive year reaffirms our strong…
01/09/2025
When the kids are off to bed, get ready for the ultimate radio experience to begin! This September, tune in to Kids Radio 88.6 and together with the one-and-only 5 Minute Mum, aka Elena Haralamboudi, experience a one-of-a-kind radio show, powered by GIM – full of energy and unexpected twists…