SQUISH. COLLECT. REPEAT!

Our new showroom is here! A brand-new space of 270sqm with a modern aesthetic, designed to offer our clients and associates a unique experience, where they can discover there all our new series with more than 500 product types for the 35+ brands of our GIM and Back Me Up collections. Beware! Behind the door

The entire world of GIM and Back Me Up in one exhibition – School & Office 2025! All our favorite heroes, like Sonic, Paw Partol, Dora and Spiderman, together with the most popular brands, such as No Fear, NBA, Maui & Sons, Fisher Price and Play-Doh, and with the trendiest characters like Barbie, Stitch, Squishmallows

For yet another year, Giovas SA will be part of the largest and most important international event in the Toy industry, the Spielwarenmesse at Nuremberg! From January 28th until February 1st, you can find all your favorite heroes and characters, along with the top-trending brands, in one place: at the Giovas SA stand [Hall 2,

Following the popular Squishmallows, GIM’s family of brands continues to grow and with the new year welcomes Dora the Explorer and Rubble & Crew! Our beloved, little explorer and the playful super-puppy, together with the phenomenally adorable plush toys, embark on a new adventure, starring in the 2025 GIM collection with brand new product series