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02.07.2024

LIGHTS, CAMERA, ACTION!

Giovas SA’s new ad campaign is on air!

Our favorite heroes, Barbie, Sonic, Paw Patrol and Hot Wheels, as well as our top brands No Fear, Maui and Nerf, are the ultimate “stars” in this new ad campaign for the GIM and Back Me Up BTS 2024 collections.

And of course, the new GIM spot with the most fun and upbeat temperament for the upcoming school year and super cool highlights from our latest product collections for One Piece, Dragonball, Wednesday, Minnie, Hello Kitty, Rainbow High, Spiderman, TMNT, και Stitch!

Watch our brand-new spots for the GIM and Back Me Up collections online at YouTube, LinkedIn, Facebook and Instagram, and on TV daily from July 15th until September 15th.

Latest News

01/11/2024

THE JOY OF GIVING

Our manifesto of “giving joy” does not apply only to our clients – we make sure that those in need are also happy! So, it was with great joy that we were able to support the needs of all the public kindergarten schools at the City Vari-Voula-Vouliagmeni by donating more than 2,500 drawing supplies. At

The popular Play-Doh Art & Activity products collection by GIM starred at a special educational event that took place on October 12th, at the new MAX Stores in Glyfada. In collaboration with the Project Parenting team, the Little Prince’s story came to life through our young friends’ drawings and playful activities, and together with their

The phenomenally adorable Squishmallows are making the debut with a brand new collection by GIM! Cameron, Gordon, Tracey and the rest of the popular plush animals feature in the most original and super-soft designs of backpacks, tote bags, as well as accessories such as hats, mini wallers and key-rings! Each Squishmallow has its own unque

Giovas SA’s presence at this year’s Brand Licensing Europe stood out as the only Greek company to be showcased at the Licensee Pavilion. A very successful participation with more than 20 meetings with new and very promising partners and licensors for expanding its already broad portfolio of popular and world-famous brands. At the same time,